Slow Fashion Month: Embracing conscious consumption

Slow-fashion superstars recently hit the catwalk at Refashion shows in Queenstown and Wānaka as a part of Slow Fashion Month in March.

The sustainability-themed events were organised by Wastebusters and Sustainable Queenstown and promoted a more thoughtful approach to fashion via the power of choosing well, buying less, shopping second-hand first, and caring for and repairing our clothes.  

Throughout the month of March, Wastebusters and Sustainable Queenstown also ran a digital awareness campaign and developed sharable resources to help those who wish to host clothes swaps and conduct their own wardrobe audits. 

Slow Fashion advocates for a shift away from the disposable culture perpetuated by fast fashion brands. Instead, it promotes timeless designs, quality craftsmanship, and ethical production practices. By emphasising durability and longevity, slow fashion encourages consumers to invest in pieces that will stand the test of time[KB1] .

Slow Fashion Month was part of Resourceful Communities and was funded by QLDC’s Zero Waste District Programme.